Grunwald Associates LLC
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Grunwald Associates Team

Grunwald Associates offers a unique blend of cross-industry expertise as well as operational and research experience. Few other companies offer our combination of sophisticated research tools and understanding of the interplay between the youth/family, technology innovation, and education industries.

Peter Grunwald

Grunwald Associates founder and President Peter Grunwald has been a driving force behind the success of the research firm he established in 1994. He has managed large scale research and/or consulted on business and communications strategy for many Fortune 500 and public sector clients ... More »

Tom de Boor

Tom is recognized as a leading industry researcher, producer and thinker. Since 1999, Tom has been the principal analyst on Grunwald industry-wide surveys and on many custom research engagements. He’s also lead producer on ... More »

Andrew Richardson

Drew has helped design, execute and analyze Grunwald research projects for over 15 years, starting with the American Learning Household Survey with Find/SVP in 1995. Drew's role with Grunwald Associates is in the design and execution of ... More »

Heidi Grossman

Heidi brings over 20 years of experience in project management, systems development, marketing and investment banking to her work with Grunwald clients. She has been project manager on many of Grunwald Associates’ best known studies, including ... More »

Li Kramer Halpern

As a marketing executive with over 15 years of experience, Li focuses on the fusion of consumer products, education and technology. She has led Grunwald’s engagements with ... More »

Robin Gaster, Ph.D.

Robin focuses on innovation metrics, assessment, and a range of issues related to the innovation capacity of regions in a globalizing economy. He is the lead for Grunwald research on ... More »

Martha Vockley

Martha Vockley has been the lead writer on many Grunwald Associates public research reports for partners and clients such as the National School Boards Association and PBS, among others. She is also principal ... More »

Jude Lang

Jude has been the lead art director and graphic designer on many Grunwald Associates public research reports for partners and clients such as the National School Boards Association and PBS, among others. She is also co-principal of ... More »