"Grunwald Associates was first with solid, thoughtful survey research on kids’ use of electronic media, and they remain the leaders in the field."
Dick Spaulding
Member of the Board of Directors & Executive Committee
Scholastic Inc.
"All media is changing, consumer attention is divided and a whole new set of influencers are being heard. Our job is to help clients understand and harness these changes. Grunwald Associates provides us with invaluable data and creative insights that help our clients’ messages cut through the noise."
Douglas Buffo
VP, Director of Information Services
Leo Burnett USA, Inc.
"Boundaries between television, the internet, wireless and other media are disappearing. Grunwald Associates understands these trends, and their unique work has helped us develop new services for kids, parents and educators."
Cindy Johanson
Senior Vice President
PBS
"Reaching today’s families means understanding how children and parents really interact with the Internet and other technologies. That takes detailed, methodologically solid market research—the kind that Grunwald Associates has always excelled at providing."
Michael A. Lotti
Director of Business Research
Kodak
"Grunwald Associates is the gold standard in technology and learning research. Grunwald delivers home and school, teens and children, with solid data and keen insight."
John Katzman
Chairman and CEO
The Princeton Review, Inc.
"In the media business, combining vision with execution is critical. Grunwald Associates does both with a focus on the bottom line. They’ve helped us develop new ways of reaching our market, and we’ve found them to be responsive, thoughtful --- and on target."
Paul Thomas
Vice President
Discovery Education
Discovery Communications, Inc.
"Grunwald Associates provides the ideal combination of real world operational experience, research insight, and business development know-how."
Lou Pugliese
Vice President, Market Development
Educational Testing Service
"Grunwald Associates created new service concepts for us that reflect Grunwald's unique understanding of kids’ media. We're using those concepts along with Grunwald research to increase the repeat usage – and impact – of our online Web Rangers program."
Wyndeth Davis
Servicewide Education Program Coordinator
National Park Service, U.S. Department of the Interior
"Grunwald Associates research yields unique strategic insights on consumer online behavior which has been vital to our planning. They have also provided critical guidance in forming industry alliances and collaborations over the years."
Joan Fenwick
Director
AT&T
"Just as the technology industry needs reliable information to better meet schools' needs, education leaders need solid data—without the hype—to make sound investment decisions. Grunwald Associates is a source we've always counted on for practical research that answers our fundamental questions and raises important new ones about the integration of technology."
Anne L. Bryant
Executive Director
National School Boards Association
"The pioneering work of Grunwald Associates has helped define the interplay between the home and school markets. They understand both the opportunities and the pitfalls of bringing kids, education and the Internet together."
Cheryl S. Williams
Vice President
Teachscape
"Grunwald Associates produces high quality survey research on families and technology, which has been a great tool for us in dealing with industry partners and others. Grunwald’s knowledge of the online industry also helped us develop our initial market and rollout strategy."
Jon Carson
Founder
Family Education Network
"We intend to be among the Internet leaders in the financial services industry, so we need high quality research and advice. Grunwald Associates helped us craft our FleetKids program to better meet the needs of our future customers."
Robert Hedges
Managing Director
FleetBoston Financial
"While delivering entertainment and educational content for children, Bonus.com, the SuperSite for Kids, could always depend on detailed and reliable market research information from Grunwald Associates. Their thorough understanding of how children behave in interactive environments helps us serve our audience better."
Andras Csaszar
President
Bonus.com
Headbone.com
"To endure in education technology, companies have to know where the market is going and meet it there—without getting lost on the way. Grunwald Associates helps equip us with the statistically sound data and insightful analyses we need to do just that."
John Super
President
LessonLab |
